With the takeover of Armada Breeding’s activities on 1 January 2023, Van Zanten Breeding’s product range will be extended to include their chrysanthemum and aster products.
“This step creates exciting future prospects for Armada Breeding – both for our clients and for our staff. We have built up our company with great care and see the collaboration at this stage of our development as a logical step towards further professionalisation,” says Gerard Lentjes, director of Armada Holding.
“We are aiming for a prominent position in all our market segments. Armada Breeding’s activities will contribute to this. We are looking forward to welcoming our new colleagues at Armada Breeding and all their passion to our team,” says Maarten Goos, Managing Director of Royal Van Zanten.
About Armada Breeding
Breeding and selection is the primary task at Armada Breeding. Our team of specialists are involved in crossbreeding and selection within the various crop groups such as Chrysanthemum, Aster, Dianthus, Solidago, Veronica, Chelone, Lavandula and Hibiscus on a daily basis.
We provide growers with the best varieties in various crops through our worldwide breeding activities – ranging from collecting crossing parents and setting up and carrying out crossing programmes to raising and selecting seedlings. Our products are sold in more than 80 countries through Armada Young Plants.